A BDR generates new sales opportunities by prospecting and qualifying leads before handing them to an Account Executive. Focused on outbound: cold calls, emails, LinkedIn outreach.
How BDR (Business Development Representative) is used in sales
In a real sales workflow, a BDR generates new sales opportunities by prospecting and qualifying leads before handing them to an Account Executive. Focused on outbound: cold calls, emails, LinkedIn outreach. Quantify outreach volume, meetings booked, and pipeline generated ($) rather than just listing "cold calling." This helps a hiring manager understand how the term connects to the work you performed.
Frequently asked questions
Is a BDR the same as an SDR?
Not always. Some companies use the titles interchangeably; others split the role by outbound (BDR) vs. inbound (SDR) lead sourcing. Check the specific job description to confirm which motion the role covers.
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